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Center for Psychology and Education
BROCHURE DESIGN
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The main mission of The Center for Psychology and Education (CPE) is to enhance the psychological, educational, and occupational adjustment of the children, adolescents, families, and adults with whom they work.
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CHALLENGES:
- CPE needed a tri-fold, four-color brochure that could instantly conveys their experience, solidity, caring, and commitment. The brochure needed to have the same look and feel as the CPE website so that brochure holders visiting the website see the same look at the CPE website as they see on the brochure.
- CPE has extensive amounts of information to include on the brochure; it all will not fit. Also, the extensive amount of information does not all need to be included. Readers need only enough information to compel them to call CPE and make an appointment.
W3Design SOLUTIONS:
- Designed the tri-fold, four-color brochure along side the CPE website, giving it the same look-and-feel as the CPE website
- Bled the color off the print edges to use as much of the paper as possible
- Helped edit down the CPE material to the most important information and prioritized that information in a visual way on the brochure
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